Whittard of Chelsea

We turned to 'Britishness' as a theme and came up with a strapline 'Celebrating fine tea and coffee since 1886'. It was thought that the brand needed to re-focus itself as an authority on tea and coffee, and move away from gifting. A more dignified logotype was developed to reflect this. 

Credits -
Client: Whittard of Chelsea
Agency: In-house
Head of Design: Georgina Worsley
Lead Designer: Grace Wong
Portfolio Photography: Grace Wong

My role -
Brand Identity Design, Custom Logo Design
Packaging Design, Brand Style Guide,
Graphic Design, Key Art