A global bodywear brand renowned for premium comfort and fit.
I was involved in a 5+ month project delivering pack designs from concept, design to artwork for their overall SS21 products including NPD (Body Adapt, Swimwear), core pack updates, campaigns and realignment of pack architecture across current platforms.
All work created at MullenLowe, London
My role: Pack design concept and development Pack design system & guides Final individual pack designs (incl. illustrations) First stage artworks